LATAM Public Sector Marketing Lead

Job ID: 917421 | Amazon Web Services Mexico

DESCRIPTION


LATAM Public Sector Marketing Lead
Location: Miami or Mexico City

Amazon Web Services (AWS), a subsidiary of Amazon.com is seeking a talented, self-directed marketing expert to generate awareness and adoption of AWS cloud computing platform in Latin America within the public sector segment. This is a unique opportunity to play a key role in an exciting, fast growing business.

This role will be responsible for delivering the marketing content, collateral and customer-facing marketing programs designed to drive further adoption of AWS among technical influencers and decision makers within education, non profit, and healthcare segments in the Latin America region. Specifically, the role will be responsible for driving content development and demand generation as well as working with the broader marketing organization for successful campaign/activity execution. Successful candidates must be able to recognize the needs of the Latin America government, education, healthcare and non profit customers and use this understanding to create targeted customer facing campaigns.

The ideal candidate has a passion for the public sector, an entrepreneurial spirit, and the ability to quickly grasp technology concepts. Candidate must be able to generate and present best-in-class content, collateral and sales tools and be well versed in leading edge digital marketing campaign development and execution.



BASIC QUALIFICATIONS

· 8+ years of relevant work experience in marketing, marketing communications and/or digital/high-technology companies/products to public sector IT customers.
· Bachelor’s degree in marketing, business, technology, or relevant field of study.
· Ability to manage time and juggle multiple priorities to execute high quality deliverables.
· Track record of developing and managing multiple projects simultaneously.
· Experience working in a fast-paced and highly cross-functional organization.
· Willingness to travel and ability to work independently and autonomously.
· Developed effective marketing campaigns within tight deadlines.
· Demonstrated ability in launching and growing innovative technology product success.
· Fluency in English and Spanish required.

PREFERRED QUALIFICATIONS

· Experience in marketing B2B technology solutions is preferred, as well as understanding of government procurement techniques.
· Proven knowledge of industry tools preferred, such as Salesforce, Marketo, Adobe CQ
· Ability to distill key tech functionality and benefits into core marketing messages that resonate with government audiences
· Superior oral and written communication skills with an innate attention to detail.
· Thrives in a fast-paced environment with the ability to pivot and problem-solve.
· A strong team player – comfortable and motivated working in a collaborative environment, with the ability to build relationships with key stakeholders
· A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results.
· Ability to manage time and juggle multiple priorities to execute high quality deliverables.
· Proven experience finding creative ways to do more with less, and a track record of staying on budget.
· Superior oral and written communication skills with an innate attention to detail.
· Experience working in a fast-paced and highly cross-functional organization.
· Fluent in both Spanish and English