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Head of Business Development, Amazon Influencer Program

Job ID: 1591147 | Services LLC


We are seeking an experienced business development leader to build a network of influencers within the Amazon Influencer Program. With its network of hundreds of thousands of publishers, the Amazon Associates program is a global leader in online marketing and one of the largest external paid advertising channels for Amazon. This position will have single threaded focus on recruiting content creators with influence in top retail categories such as beauty, fashion, home, DIY, tech, food, and fitness.

We're seeking an entrepreneurial professional to help build the next iteration of commerce content partnerships. We are looking for a customer-obsessed, social media enthusiast to grow our network of influencers. You are deep on influencer and social media platform trends and understand how commerce fits into influencers’ content strategy. You will be responsible for identifying and negotiating partnerships with influencer agencies and other influencer stakeholders to drive incremental revenue, new customers and awareness for Amazon’s ecommerce businesses. You will segment and engage influencer cohorts to optimize their performance. You will also work with internal teams to leverage influencer best practices across the organization. Using your deep knowledge of social media marketing and a solution-oriented mindset, you will collaborate closely with our product teams as they develop new and exciting experiences for influencers.

You are an excellent oral and written communicator and you possess an analytical approach to business development, leveraging data to drive decisions. You are highly organized and have the ability to work closely and constructively with external partners. You're particularly adept at developing operational efficiencies and processes and building strong, one-to-one relationships.

The right person will:
· Create BD profiles and target lists
· Own influencer recruitment goals
· Structure partnerships which onboard influencers at scale
· Work with internal teams to drive Amazon wide influencer AIP onboarding as a standard best practice
· Develop and execute new ways of connecting with influencers and partners
· Drive special deal terms and negotiations with existing partners to efficiently maximize their promotional activities for Amazon.
· Work closely with the social advertising, product, account management & marketing teams to act as liaison to partners


· 8 + years in Business Development, Partnership or B2B customer-facing roles.
· Experience with web affiliate, social media, online advertising, or ecommerce environments
· Highly analytical and data driven
· Excellent oral and written communication skills along with a proven ability to influence others internally and externally
· Ability to work in fast-paced environment and resourceful in achieving success in the face of ambiguity while prioritizing and managing multiple responsibilities
· Sound business judgment and strong analytical thinking
· Bachelor's degree required


· Experience with social media marketing
· MBA preferred

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit