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Site Marketing Web Developer, Site Marketing

Job ID: 1919738 | ShopBop


Job summary is looking for an organized Web Content Specialist to build editorial web content and projects related to the website and mobile, including but not limited to the homepage, lookbooks, online catalogs, boutiques, promotions, and all other content pages. This position in the Creative UX Department works closely with Designers, Merchandisers, Marketing, and IT Developers. This position is a great opportunity for someone who has web/mobile production experience and can consistently meet deadlines and goals. This individual must also have the desire to exceed business objectives and take on more responsibility.

Key job responsibilities
Build and maintain daily content per established designs and aesthetic standards
Daily management and quality control of content on file system
Creation of reusable templates for new web pages
Implementing time-sensitive editorial concepts
Contribute to the process of UX design, to ensure that content is appropriately structured to meet the goals for the site and supported platforms
Specify the multimedia content needed to support or work alongside textual content
Locate and select appropriate, existing multimedia content, including still images, animations, music and video
Use metadata and other methods to optimize search engine positions
Maintain menus, indexes, and directories within the site
Ability to do competitor analysis
Archive and backup content (where this is not automatic)
Partner with IT developers to overcome technical challenges and create new functionality for editorial content
Collaborate with Design, Merchandising, Marketing, IT, and Buying departments to create daily content
Thorough testing relevant browsers and mobile experience
Be able to build and schedule translated content


Minimum of 2-3 years of UI development experience
Bachelors’ degree
Eye for design, with basic knowledge of typography
Working knowledge of HTML/HTML5, CSS/CSS3, REACT
Knowledge of Mobile Device CSS styling
Experience with web content management application(s)
Excellent organizational, communication, and interpersonal skills
Ability to manage and track trends and statistics
Ability to work in a fast-paced environment
Strong interest in and familiarity with fashion
40-hour work week, with availability on weekends


Knowledge of Media Queries
Knowledge of Responsive Design

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