Head of Field Marketing Operations, Americas

Job ID: 724539 | Amazon.com Services, Inc.


Amazon Web Services (AWS) is looking for a Head of Field Marketing Operations for Americas Field Marketing (AFM) and Global Campaigns. This role will own business planning, reporting and operations for the Americas Field Marketing and Global Campaign teams, and will be responsible for designing and managing the business processes to run the AFM/Campaigns Marketing organization, including investment prioritization, budget allocation and management, lead reporting and goal definition and tracking. You will work closely with the Director of Americas Field Marketing and Global Campaigns, and the leadership team to establish best practices, procedural rigor, operational and process improvement, and analytical insights.

This role requires an individual with excellent analytical abilities, outstanding business acumen, and exceptional written and oral communication skills. The successful candidate will be data-driven and have a strong understanding of marketing KPIs and go-to-market channels. They will be adept at building models, reports and tools with a deep understanding of the underlying analytics, and the ability to assimilate new methodologies and data sources. They will be a self-starter comfortable with ambiguity, with strong attention to detail, and an ability to work in a fast-paced and ever-changing environment.

Key Responsibilities:
· Lead organizational goal setting, tracking and communication
· Develop a standardized planning and reporting cadence at the GEO, country, segment and campaign level
· Own process for annual resource planning, allocation, and tracking headcount and budget)
· Develop and distribute monthly reporting package with analysis of results and business impact
· Design and enhance global processes to measure marketing outcomes and investment efficacy
· Engage with Sales teams to create measureable shared goals and track those goals
· Create process for gathering input for multiple reporting mechanisms, and report out as needed including monthly reports for sales and marketing leadership


· Bachelor's degree in Business, Marketing, Finance, Statistics, Computer Science, Mathematics or related field
· 8+ years of experience in an marketing operations roles
· Experience communicating (verbal and written) effectively with both business and technical teams
· Experience with project management and process improvement
· Experience with marketing tools, channels and activities, specifically the lead generation funnel


· Master's degree in Business, Engineering, Statistics, Computer Science, Mathematics or related field
· Strong understanding of marketing KPIs and go-to-market channels
· Excellent attention to detail and organizational skills
· Understanding of data warehousing and data modeling
· Ability to deal with ambiguity and competing objectives in a fast paced environment